Sunday, 11 August 2013

Drake - Hold On, We're Going Home

Drake and The Weeknd might have collaborated on Crew Love, featured on Drake's 'Take Care' from 2011, but come next month they will become fierce rivals as their new albums are released within the space of a week.

With Hold One, We're Going Home, Drake has eschewed his usual hip-hop influences for a track that's pure, soulful R&B.  "I want your hot love and emotion, endlessly", he croons over a dreamy bed of 80s synths and modern beats.  It's a slick, sexy, deep-house cut with production from the relatively unknown Majid Jordan, aka Canadians Majid Al Maskati and Jordan Ullman.

Drake's mainstream breakthrough may have come from his rap on Rihanna's What's My Name, but Hold On, We're Going Home is the sort of crossover track that could see him rising up the pop charts on top of impressing his current hip-hop fans.  Alongside previous buzz track Started From The Bottom, it's clear that next month's 'Nothing Was The Same' will include a mix of gritty rap and intoxicating soul, which could well result in one of the best albums of the year.


Listen: 'Nothing Was The Same' is released on September 17th.